{"id":16133,"date":"2024-03-11T09:23:00","date_gmt":"2024-03-11T07:23:00","guid":{"rendered":"https:\/\/schibstedforbusiness.com\/fi\/?page_id=16133"},"modified":"2024-08-22T23:56:42","modified_gmt":"2024-08-22T20:56:42","slug":"uusi-tori-adnami-midscroll","status":"publish","type":"page","link":"https:\/\/schibstedforbusiness.com\/fi\/uusi-tori-adnami-midscroll\/","title":{"rendered":"Uusi Tori – Adnami Midscroll"},"content":{"rendered":"
[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||-100px||false|false” collapsed=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_margin=”-40px||15px||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ link_font=”SourceSansPro-Regular||||on|||#494949|” link_text_color=”#494949″ global_colors_info=”{}”]Etusivu<\/a><\/span><\/span> [\/et_pb_text][et_pb_divider show_divider=”off” _builder_version=”4.16″ _module_preset=”default” custom_margin=”-20px||-40px||false|false” custom_margin_tablet=”-20px||-35px||false|false” custom_margin_phone=”-20px||-40px||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”15px||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_last_edited=”off|phone” _builder_version=”4.23.4″ _module_preset=”default” text_font=”SourceSansPro-Bold||||||||” text_text_color=”#494949″ text_font_size=”40px” header_font=”SourceSansPro-Regular|700|||||||” header_text_color=”#494949″ header_font_size=”50px” header_line_height=”1.2em” custom_margin=”||15px||false|false” custom_padding=”|40px|||false|false” custom_padding_tablet=”|0px|||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” header_font_size_tablet=”” header_font_size_phone=”36px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text content_last_edited=”off|phone” _builder_version=”4.23.4″ _module_preset=”default” text_font=”SourceSansPro-Bold||||||||” text_text_color=”#494949″ text_font_size=”40px” header_font=”SourceSansPro-Regular|700|||||||” header_text_color=”#494949″ header_font_size=”50px” header_line_height=”1.2em” custom_padding=”|40px|||false|false” custom_padding_tablet=”|0px|||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” header_font_size_tablet=”” header_font_size_phone=”36px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_text][et_pb_image src=”https:\/\/schibstedforbusiness.com\/fi\/wp-content\/uploads\/sites\/4\/2024\/03\/AdnamiMidscroll_Desktop_Mobiili.png” alt=”Adnami Midscroll” title_text=”AdnamiMidscroll_Desktop_Mobiili” _builder_version=”4.23.4″ _module_preset=”default” width=”100%” min_height=”253.2px” custom_margin=”||40px||false|false” custom_padding=”|40px|||false|false” custom_padding_tablet=”|0px|||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.23.4″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_font_size=”16px” text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#186EF0|” link_text_color=”#186EF0″ link_line_height=”1.4em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”20px” header_3_line_height=”1.2em” custom_margin=”|40px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”||20px||false|false” global_colors_info=”{}”]<\/p>\n Adnami Midscroll on korkean huomioarvon mainosformaatti, joka vangitsee k\u00e4ytt\u00e4j\u00e4n huomion. <\/strong>Adnami Midscroll n\u00e4ytet\u00e4\u00e4n listaussivulla ja tuotesivulla – eli tavoitat kuluttajat etsim\u00e4ss\u00e4 ja vertailemassa tuotteita sopivassa ostosymp\u00e4rist\u00f6ss\u00e4.<\/span><\/p>\n <\/p>\n [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.16″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#186EF0|” link_text_color=”#186EF0″ header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_line_height=”1.3em” custom_margin=”|40px|-5px||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”20px||0px||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.25.2″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_line_height=”1.4em” link_font=”SourceSansPro-Regular|||||||RGBA(0,0,0,0)|” link_text_color=”#494949″ link_line_height=”1.4em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”20px” header_3_line_height=”1.2em” width=”94.5%” min_height=”183.4px” custom_margin=”15px|-67px||3px|false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”|22px|20px|2px|false|false” custom_padding_tablet=”|0px|||false|false” custom_padding_phone=”|0px|20px|24px|false|false” custom_padding_last_edited=”on|phone” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Kuva (Cross device)<\/span><\/strong> <\/strong><\/p>\n Video (C<\/strong>ross device)<\/strong> <\/b><\/p>\n Mainoksen n\u00e4kym\u00e4 Parhaan suorituskyvyn saavuttamiseksi kaikki ominaisuudet tulee pakata ja optimoida niin, ett\u00e4 tiedostopaino on mahdollisimman pieni.\u00a0<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.23.4″ _module_preset=”default” text_font=”||||||||” text_text_color=”#494949″ text_line_height=”1.5em” link_font=”||||on|||#494949|” link_text_color=”#494949″ link_line_height=”1.5em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”20px” header_3_line_height=”1.2em” text_orientation=”right” custom_margin=”|-1px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”||30px|2px|false|false” custom_padding_tablet=”” custom_padding_phone=”|0px|60px|0px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n HTML5 tiedostomuodon aineiston ohjeet:<\/b> Responsiivisuus: Tutustu Adnamin responsiivisen HTML-aineiston ohjeisiin\u00a0<\/span>t\u00e4\u00e4lt\u00e4<\/a>.<\/p>\n<\/li>\n Klikkausseuranta: HTML5-aineistoissa tulee k\u00e4ytt\u00e4\u00e4 Adnamin klikkausseurantaohjeita varmistamaan, ett\u00e4 mainosklikit rekister\u00f6ityv\u00e4t oikein. Lis\u00e4tietoja klikkausseurannasta l\u00f6yd\u00e4t\u00a0<\/span>t\u00e4\u00e4lt\u00e4<\/a>.<\/p>\n<\/li>\n<\/ul>\n [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.16″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#494949|” link_text_color=”#494949″ link_line_height=”1.4em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”20px” header_3_line_height=”1.2em” text_orientation=”right” custom_margin=”|40px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”||30px|20px|false|false” custom_padding_tablet=”” custom_padding_phone=”|0px|60px|0px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]Aineisto-ohjeet >><\/a><\/strong> [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.16″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#186EF0|” link_text_color=”#186EF0″ header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_line_height=”1.3em” custom_margin=”|40px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”|20px|10px||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.23.4″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_font_size=”16px” text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#186EF0|” link_text_color=”#186EF0″ link_line_height=”1.4em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”20px” header_3_line_height=”1.2em” custom_margin=”|40px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”||20px||false|false” custom_padding_tablet=”||40px||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Listaussivu + tuotesivu<\/span><\/p>\n [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.23.4″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_font_size=”16px” text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#186EF0|” link_text_color=”#186EF0″ link_line_height=”1.4em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”20px” header_3_line_height=”1.2em” custom_margin=”|40px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”||20px||false|false” custom_padding_tablet=”||40px||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n HUOM! [\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” background_color=”#F8F6F5″ custom_padding=”|10px||10px|false|false” custom_padding_tablet=”|||0px|false|false” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” sticky_position=”top” sticky_limit_bottom=”section” motion_trigger_start=”bottom” sticky_position_tablet=”none” sticky_position_phone=”” sticky_position_last_edited=”on|phone” global_colors_info=”{}”][et_pb_button button_url=”https:\/\/schibstedforbusiness.com\/fi\/wp-content\/uploads\/sites\/4\/2024\/05\/Schibsted-Suoramyynnin-hinnasto-2024-1.pdf” url_new_window=”on” button_text=”Hinnasto” button_alignment=”center” _builder_version=”4.23.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#FFFFFF” button_bg_color=”#186EF0″ button_border_color=”RGBA(0,0,0,0)” button_border_radius=”6px” button_font=”SourceSansPro-Regular|600|||||||” button_use_icon=”off” custom_margin=”35px||40px||false|false” custom_margin_tablet=”|||10px|false|false” custom_margin_phone=”||40px|15px|false|false” custom_margin_last_edited=”on|tablet” custom_padding=”15px|72px|15px|72px|false|false” custom_padding_tablet=”|72px||72px|false|false” custom_padding_phone=”15px|72px|15px|72px|false|false” custom_padding_last_edited=”on|phone” global_module=”15681″ saved_tabs=”all” global_colors_info=”{}” button_bg_color__hover_enabled=”on|desktop” button_bg_color__hover=”RGBA(0,0,0,0)” button_bg_enable_color__hover=”on” button_border_color__hover_enabled=”on|desktop” button_border_color__hover=”#186EF0″ button_border_width__hover_enabled=”on|hover” button_border_width__hover=”2px” button_text_color__hover_enabled=”on|hover” button_text_color__hover=”#186EF0″][\/et_pb_button][et_pb_button button_url=”https:\/\/schibstedforbusiness.com\/fi\/kontakt\/” url_new_window=”on” button_text=”Pyyd\u00e4 tarjous” button_alignment=”center” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#FFFFFF” button_bg_color=”#186EF0″ button_border_color=”RGBA(0,0,0,0)” button_border_radius=”6px” button_font=”SourceSansPro-Regular|600|||||||” button_use_icon=”off” custom_margin=”||40px||false|false” custom_margin_tablet=”|||10px|false|false” custom_margin_phone=”||40px|15px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”15px|60px|15px|60px|false|false” custom_padding_tablet=”|||60px|false|false” custom_padding_phone=”15px|60px|15px|60px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}” button_bg_color__hover_enabled=”on|desktop” button_bg_color__hover=”RGBA(0,0,0,0)” button_bg_enable_color__hover=”on” button_border_color__hover_enabled=”on|desktop” button_border_color__hover=”#186EF0″ button_border_width__hover_enabled=”on|hover” button_border_width__hover=”2px” button_text_color__hover_enabled=”on|hover” button_text_color__hover=”#186EF0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_3,1_3″ use_custom_gutter=”on” custom_padding_last_edited=”on|tablet” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” custom_margin=”0px||30px||false|false” custom_margin_tablet=”0px||0px||false|false” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”0px|140px|0px||false|false” custom_padding_tablet=”0px|0px|0px||false|false” custom_padding_phone=”” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.16″ _module_preset=”default” background_color=”#F8F6F5″ custom_padding=”20px|20px||15px|false|false” global_colors_info=”{}”][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.16″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#186EF0|” link_text_color=”#186EF0″ link_line_height=”1.4em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”18px” header_3_line_height=”1.2em” header_4_font=”SourceSansPro-Regular||||||||” header_4_text_color=”#494949″ header_4_font_size=”17px” custom_margin=”10px|40px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”|||20px|false|false” custom_padding_tablet=”|20px|||false|false” custom_padding_phone=”|20px||20px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Tori [\/et_pb_text][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.16″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_line_height=”1.4em” link_font=”SourceSansPro-Regular|600|||on|||RGBA(0,0,0,0)|” link_text_align=”right” link_text_color=”#494949″ link_line_height=”1.4em” header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”18px” header_3_line_height=”1.2em” header_4_font=”SourceSansPro-Regular||||||||” header_4_text_color=”#494949″ header_4_font_size=”17px” text_orientation=”right” custom_margin=”|15px|||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”||30px||false|false” custom_padding_tablet=”|20px||20px|false|false” custom_padding_phone=”|20px|30px|20px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]Lue lis\u00e4\u00e4 >><\/a> [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”on|on|off” _builder_version=”4.16″ _module_preset=”default” background_color=”RGBA(0,0,0,0)” custom_padding=”|||15px|false|false” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” module_id=”spesifikasjoner” _builder_version=”4.9.1″ _module_preset=”default” custom_margin=”||||false|false” custom_margin_tablet=”-20px||||false|false” custom_margin_phone=”-40px||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”0px||60px||false|false” custom_padding_tablet=”||60px||false|false” custom_padding_phone=”0px||0px||false|false” global_module=”12873″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” background_color=”#F8F6F5″ width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” custom_margin=”30px||||false|false” custom_padding_tablet=”” custom_padding_phone=”0px||20px||false|false” background_color_phone=”RGBA(0,0,0,0)” background_last_edited=”on|phone” background_enable_color_phone=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_last_edited=”off|desktop” _builder_version=”4.16″ _module_preset=”default” text_font=”SourceSansPro-Regular||||||||” text_text_color=”#494949″ text_line_height=”1.4em” link_font=”SourceSansPro-Regular||||on|||#186EF0|” link_text_color=”#186EF0″ header_3_font=”SourceSansPro-Regular|700|||||||” header_3_text_color=”#494949″ header_3_font_size=”34px” header_3_line_height=”1.3em” custom_margin=”15px||5px||false|false” custom_margin_tablet=”|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|tablet” custom_padding=”|40px||40px|false|false” custom_padding_tablet=”” custom_padding_phone=”|0px||0px|false|false” custom_padding_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”28px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_toggle title=”Tori Autot Display-mainonnan ohjeet” icon_color=”#323232″ toggle_icon=”3||divi||400″ use_icon_font_size=”on” icon_font_size=”40px” open_icon_color=”#323232″ open_toggle_icon=”2||divi||400″ open_use_icon_font_size=”on” open_icon_font_size=”40px” module_id=”tori-autot-display-mainonnan-ohjeet” _builder_version=”4.25.2″ _module_preset=”default” title_text_color=”#323232″ title_font=”SourceSansPro-SemiBold|600|||||||” title_font_size=”20px” closed_title_font_size=”20px” body_font=”SourceSansPro-Regular||||||||” body_text_color=”#323232″ body_font_size=”16px” background_color=”#FFFFFF” width=”80%” width_tablet=”” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”||-1px||false|false” custom_padding=”|30px||30px|false|true” global_colors_info=”{}”]<\/p>\n Valmis aineisto mainosbannereihin, on toimitettava kolme (3) ty\u00f6p\u00e4iv\u00e4\u00e4 ennen kampanjan alkua.<\/span>Valmis aineisto erikoisratkaisuihin, kuten Adnamin tuotteet ja erilaiset dynaamiset ratkaisut, on toimitettava viisi (5) ty\u00f6p\u00e4iv\u00e4\u00e4 ennen kampanjan alkua. <\/span><\/span>Tori Autoissa ajettavien mainosaineistojen tulee tukea https-protokollaa. <\/span>Jos aineistossa on valkoinen tai l\u00e4pin\u00e4kyv\u00e4 tausta, tulee bannerissa k\u00e4ytt\u00e4\u00e4 mustaa 1 pikselin reunaa. Aineistot ja m\u00e4\u00e4r\u00e4imet toimitetaan osoitteeseen trafiikki@schibsted.com<\/p>\n Toimitathan aineiston yhteydess\u00e4 seuraavat tiedot:<\/span><\/p>\n Tori autot seuraa kampanjan klikkej\u00e4 sek\u00e4 n\u00e4ytt\u00f6m\u00e4\u00e4ri\u00e4 ja raportoi niist\u00e4 asiakkaalle kampanjan p\u00e4\u00e4tytty\u00e4. Asiakkaan seuranta voidaan liitt\u00e4\u00e4 kampanjalle (impression tracker, click tracker, UTM-tagi ja konversiopikseli).<\/span><\/p>\n DISPLAY -mainospaikat\u00a0<\/b><\/p>\n ADNAMI -mainospaikat<\/b><\/p>\n TAPETTI -mainospaikka<\/b><\/p>\n Tapetti-mainospaikka on skaalautuva eli pienill\u00e4 n\u00e4yt\u00f6ill\u00e4 tapetti liukuu sis\u00e4ll\u00f6n alle j\u00e4tt\u00e4en n\u00e4kyviin vain \u00e4\u00e4rireunan ja suurikokoisilla n\u00e4yt\u00f6ill\u00e4 tapetti venyy koko n\u00e4yt\u00f6n suuruiseksi. Skaalautuvuus kannattaa ottaa huomioon tapetti-aineistoa suunniteltaessa. Mik\u00e4li tapettiin halutaan aktivoivia elementtej\u00e4, tulisi n\u00e4m\u00e4 asettaa tapetin \u00e4\u00e4rireunoille, jotta niille taataan mahdollisimman iso huomionarvo. Tapetti on klikattava.<\/span><\/p>\n Paraatin ja tapetin sommittelussa toimiva tapa on j\u00e4tt\u00e4\u00e4 paraatibannerin tausta l\u00e4pin\u00e4kyv\u00e4ksi, jolloin elementtien kohdistaminen ei ole niin pikselintarkkaa. Teksti\u00e4 ja mahdollisia muita elementtej\u00e4 voi j\u00e4tt\u00e4\u00e4 kiinte\u00e4ksi paraatiaineistoon, mutta kuvat on hyv\u00e4 sijoittaa tapettiin, josta ne n\u00e4kyv\u00e4t l\u00e4pin\u00e4kyv\u00e4n taustan ansiosta.<\/span><\/p>\n <\/span><\/p>\n VIDEO -mainospaikka Desktop videomainonnan-ohjeet:<\/strong><\/p>\n Mobiili videomainonnan-ohjeet:<\/strong><\/p>\n Vinkki!<\/b>\u00a0Suosittelemme lis\u00e4\u00e4m\u00e4\u00e4n videon viimeiseen kuvaan kehoitteen (Call-To-Action), joka kannustaa k\u00e4ytt\u00e4j\u00e4\u00e4 klikkaamaan mainostajan sivustolle, koska videon viimeinen kuva j\u00e4\u00e4 n\u00e4kyviin videon p\u00e4\u00e4tytty\u00e4. Video kannattaa my\u00f6s tekstitt\u00e4\u00e4, sill\u00e4 video l\u00e4htee automaattisesti ilman \u00e4\u00e4nt\u00e4, ellei k\u00e4ytt\u00e4j\u00e4 itse klikkaa \u00e4\u00e4ni\u00e4 p\u00e4\u00e4lle.<\/span><\/span><\/strong><\/p>\n <\/strong><\/p>\n <\/strong>RIBBON -mainospaikka [\/et_pb_toggle][et_pb_toggle title=”Tori Display-mainonnan ohjeet” icon_color=”#323232″ toggle_icon=”3||divi||400″ use_icon_font_size=”on” icon_font_size=”40px” open_icon_color=”#323232″ open_toggle_icon=”2||divi||400″ open_use_icon_font_size=”on” open_icon_font_size=”40px” module_id=”tori-display-mainonnan-ohjeet” _builder_version=”4.25.2″ _module_preset=”default” title_text_color=”#323232″ title_font=”SourceSansPro-SemiBold|700|||||||” title_font_size=”20px” body_font=”SourceSansPro-Regular||||||||” body_text_color=”#323232″ body_font_size=”16px” body_line_height=”1.5em” background_color=”#FFFFFF” width=”80%” width_tablet=”” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”||0px||false|false” custom_padding=”|30px||30px|false|true” global_colors_info=”{}”]<\/p>\n Kaikki kampanjat ajetaan aina oletuksella Cross Screen -kampanjoina, osassa tuotteissa erilliset aineistot Mobiilille ja Desktopille. <\/span>Adnamin Midscroll tuotteilla ei n\u00e4kyvyytt\u00e4 Mobiilin Android- tai iOS -sovelluksissa. <\/span>Valmis aineisto mainosbannereihin on toimitettava kolme (3) ty\u00f6p\u00e4iv\u00e4\u00e4 ennen kampanjan alkua. <\/span>Valmis aineisto erikoisratkaisuihin, kuten Adnamin tuotteet ja erilaiset dynaamiset ratkaisut, on toimitettava viisi (5) ty\u00f6p\u00e4iv\u00e4\u00e4 ennen kampanjan alkua.\u00a0 <\/span>Kaikkien mainosaineistojen tulee tukea https-protokollaa. Jos aineistossa on valkoinen tai l\u00e4pin\u00e4kyv\u00e4 tausta, tulee bannerissa k\u00e4ytt\u00e4\u00e4 mustaa 1 pikselin reunaa.<\/span><\/p>\n Aineistot ja m\u00e4\u00e4r\u00e4imet toimitetaan osoitteeseen trafiikki@schibsted.com<\/p>\n Toimitathan aineiston yhteydess\u00e4 seuraavat tiedot:<\/span><\/p>\n Tori seuraa kampanjan klikkej\u00e4 sek\u00e4 n\u00e4ytt\u00f6m\u00e4\u00e4ri\u00e4 ja raportoi niist\u00e4 asiakkaalle kampanjan p\u00e4\u00e4tytty\u00e4. Asiakkaan seuranta voidaan liitt\u00e4\u00e4 kampanjalle (impression tracker, click tracker, UTM-tagi ja konversiopikseli).<\/span><\/p>\n <\/strong><\/p>\n DISPLAY -mainospaikat\u00a0<\/strong><\/span> ADNAMI -mainospaikat<\/strong><\/span><\/p>\n Midscroll<\/strong>Midscroll\u00a0 (desktop ja mobiili)<\/h1>\n
Adnami Midscroll Tori.fi<\/strong><\/h2>\n
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Tuotetiedot<\/h3>\n
Aineistokoko desktop: 2560×1440 px
Aineistokoko mobiili:<\/span>\u00a01080×1920 px
<\/span>Kilotavuraja: max 3.5 Mt
<\/span>Tiedostomuoto: JPG, PNG, HTML5 tai GIF<\/span><\/p>\n
Aineistokoko desktop: 1920\u00d71080 px (16:9)
<\/span><\/span>Aineistokoko mobiili: 1080×1920 px
Kilotavuraja: max 3.5 Mt
<\/span>Tiedostomuoto: MP4
<\/span>Animaation suositeltava pituus: 10 sekuntia
Animaation maksimiaika: 30 sekuntia<\/p>\n
<\/b>Leveys: 100% selaimen leveydest\u00e4
<\/span>Korkeus: 80% selaimen korkeudesta<\/span><\/span><\/p>\n
HTML5-aineiston tulee olla responsiivinen, jotta se mukautuu eri laitteiden n\u00e4ytt\u00f6ihin optimaalisesti. Adnami tarjoaa kattavan oppaan HTML5-aineiston suunnitteluun ja toteutukseen:<\/p>\n\n
Mainospaikka<\/h3>\n
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<\/b><\/span>Aktivoivat elementit (logot, CTA, tekstit) tulee sijoittaa keskitetysti aineiston keskiosaan. Mainoksen yl\u00e4- ja alareuna saattaa rajautua erilaisten selainasetusten vuoksi. T\u00e4st\u00e4 syyst\u00e4 suosittelemme rajaamaan sis\u00e4ll\u00f6n (logot, toimintakehotukset jne.) mainoksen yl\u00e4- ja alaosasta 15 %. Voit testata aineistot ilman sis\u00e4\u00e4nkirjautumista t\u00e4\u00e4lt\u00e4:\u00a0\u00a0<\/span><\/b>Adnami Midscroll Mobile Image<\/a><\/b>,\u00a0<\/span><\/b>Adnami Midscroll Mobile Video<\/a><\/b>,\u00a0<\/span><\/b>Adnami Midscroll Desktop Image<\/a><\/b>\u00a0<\/span>ja\u00a0<\/span><\/b>Adnami Midscroll Desktop Video<\/a><\/b>.<\/b><\/p>\n<\/blockquote>\nOstettavissa<\/h3>\n
Aineisto-ohjeet<\/h3>\n
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<\/b><\/span>Ribbon n\u00e4kyy desktopilla Torin Autojen etusivulla ja listaussivulla sek\u00e4 mobiilissa listaussivulla. Sit\u00e4 varten on toimitettava seuraavat koot: 1016×50 px, 765×50 px ja 320×50 px. Kilotavuraja saa olla enint\u00e4\u00e4n 250 kt. Sallitut tiedostomuodot ovat JPG, GIF, PNG, HTML5 tai kolmannen osapuolen t\u00e4gi.<\/span><\/p>\n\n
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<\/span>Desktop Midscroll:<\/span>\u00a0<\/span>image<\/span><\/a>\u00a0\/\u00a0\u00a0<\/span>