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Horseshoes on FINN

FINN engine

On FINN There are horseshoe search results pages and ad pages. Through the search results pages, you reach those who search for and evaluate various options. When you advertise on ad pages, you reach those who have clicked on an ad such as a car or boat. Then people often spend more time inside the site, and you are closer to the moment of action.


Prices and availability

Search result pages
Cars for sale, Vans NOK 170 CPM

Market front page
car and industry, boat and motorcycle NOK 170 CPM

Cars for sale - advertising sites NOK 220 CPM

Leisure and industry - advertising sites
Boat, Motorcycle, ATV, Motorhome, Caravan, Moped, Snowmobile, Boat engine, Truck & Bus, Construction, Agriculture NOK 150 CPM

Leisure & Industry - search result pages
Share of voice (SOV) product
Boat, Motorcycle, ATV, Motorhome, Caravan, Moped, Snowmobile, Boat engine, Truck & Bus, Construction, Agriculture Contact us for a quote

√ Targeting available
Car brand, car model and fuel + NOK 40 CPM

Also possible with Schibsted target groups, see separate CPM supplements.

FINN property

On FINN you have search result pages and ad pages, and on FINN Real estate is horseshoes available on all search result pages, and some ad pages. When you advertise on search results pages you reach those who search and then consider different options, preferably in a geographical area. Through ad pages, you reach those who have clicked on a housing ad. Then people often spend more time inside the site, and you are closer to the moment of action.
Advertising sites do not allow ads from competitors, such as other real estate agents and banks and insurance companies.

Prices and availability

Search result pages
Property for sale, property for rent, new homes, property abroad, holiday home for sale, holiday plots for sale, plots, commercial property for sale, commercial plots for sale, companies for sale NOK 170 CPM

Ad pages
Property for sale, property for rent, holiday home for sale NOK 220 CPM

Commercial property for rent
Share of voice (SOV) product Contact us for a price quote

√ Targeting available
Geographical targeting of all municipalities and counties in Norway, as well as districts in Oslo, Bergen and Stavanger. + Kr 40 CPM

Also possible with Schibsted target groups, see separate CPM supplements.

FINN job

Horseshoes can be purchased across the whole FINN job (run-of-market / ROM), as well as on search results pages for managerial positions, part-time positions, and several different job categories

Prices and availability

Search result pages - All positions NOK 170 CPM

Management position and part-time position
Search result pages NOK 210 CPM

Job category
See the categories here Kr 210 CPM

FINN the square

On FINN The square is horseshoes available on all search results pages and advertising pages. Horseshoes can be purchased either across the whole FINN square (run-of-market / ROM) or you can choose to focus your advertising on one or more of the entire 500 different search categories found on the square. Here you can target your advertising to potential buyers of most things!

The main categories of FINN the square is; antiques and art, animals and equipment, electronics and white goods, parents and children, leisure, hobbies and entertainment, garden, renovation and houses, clothing, cosmetics and accessories, furniture and interiors, business, sports and outdoor life and equipment for cars, boats and MC.

Prices and availability

Search category Torget NOK 175 CPM

Square ROM ( Run of Market). Kr 135 CPM

√ Targeting available
See all available search categories here .

Also possible with Schibsted target groups, see separate CPM supplements.

FINN travel

On FINN Travel horseshoes are available throughout FINN travel (run-of-market / ROM) or to destinations, so you can reach those searching for different destinations on FINN . The ad is distributed on search result pages for flights, holiday homes and cabins, hotels and package tours.

Prices and availability

FINN Square ROM (Run of Market)
Search result pages NOK 420 CPM

√ Targeting available
Destination Norway, City and Sun and Heat + 40CPM                                                                                             

Also possible with Schibsted target groups, see separate CPM supplements.

Why horseshoes?

Through horseshoes, the reader can not avoid seeing your message and is therefore godt suitable for building your brand or getting high attention to eg a time-limited message.

Basic specifications

Size 1010x150px, 180x700px, 180x700px
Device Desktop
File format GIF, HTML5, JavaScript, JPG, PNG, Third-party script
File size Max 450 kB

Display formats on FINN



320x250 px



580x400 px

Board XL

Board XL

320x400 px

Full screen mobile

Full screen

1920x1080 px



180x700 px (x2) + 1010x150 px



1920x1300 px


How to deliver display material to us

Delivery deadline: 3 working days before publication, no later than 12.00

Send the material to traffic@schibsted.no
Feel free to put your contact person in Schibsted on a copy
Include booking number and start date in the subject field

Horseshoe specifications
Standard sizes  180 × 700 px (x2) + 1010 × 150 px
Other allowable sizes 1010 × 300 px (does not apply to FINN and Schibsted Norway)
Device Desktop
File format JPG, PNG, GIF, HTML or third-party tag through AdForm, DV360 or SeenThis
File size  150 kB per pc. Maximum 450 kB in total for all three formats
Video For the sake of the user experience on our sites, video / animations are only allowed in the page format (Skyscraper), in a maximum of half of the format.
What can Schibsted SMB help me with?

Schibsted SMB helps local companies with marketing on Norway's largest website! Your team with us at Schibsted SMB consists of a media consultant, graphic designer, web designer, copywriter and campaign coordinator. 

General terms and conditions

General terms and conditions

  • Advertisements must follow the Vær Varsom poster and not conflict with the newspapers 'basic views, perceptions and ethical attitudes or which are otherwise suitable for weakening readers' trust.
  • Ads that are obviously illegal, incorrect or misleading (eg competition or subscription) will be rejected.
  • Ads should not have a sexually explicit, violent, offensive or racist message.
  • Advertisements for weapons, air weapons, replica versions of weapons, toy versions of weapons and ammunition will be rejected.
  • Exceptions can be made for legal hunting weapons sold from approved Norwegian sales outlets, contact traffic@schibsted.no for approval.
  • We reserve the right to reject ads that are not approved by the editor-in-chief.

Ad design

  • The ad should not flash more than three times in one second in animated ads.
  • We allow up to five creatives per format per line booked
  • Maximum length for animated ads is 30 seconds.
  • Ads should not loop
  • Ads should not contain audio that starts automatically. Sound activated with clicks is accepted.
  • All ads must have a logo.

Schibsted Ad Operations (AdOps) tests ads in newer versions of the browsers and does not check the ad's backward compatibility with the various browsers. The responsibility for making ads work across browsers lies with those who develop the ads. It is extremely important that the ads work as they should and the advertiser is responsible for the material. Schibsted reserves the right to immediately and without further notice remove ads that do not work satisfactorily. These can be ads that use an unreasonable amount of the computer's processor CPU (Central Processing Unit), are not in accordance with the Marketing Act, contain errors or are not approved by those responsible for the companies.

Ads that can be confused with Schibsted's editorial content:
All ads must be clearly delimited so as not to be confused with editorial content. Our readers should never be in doubt about what is editorial content and what are ads on our services.
Ads that in expression (color, font and design) mimic Schibsted's editorial expression or imitate Schibsted's own native and content products will not be approved.

To ensure that ads are not confused with editorial content, the following design requirements are set:
Ads shall have a background color corresponding to at least 10% color density or a black frame of at least 1 pix.
2. The text must have a margin out to the frame / outer edge of a minimum of 10 pixels.
The font in the ad may not be the same or mimic the one used in editorial content. For VG, the ad text should be written with Grotesque fonts, not Serifs. For FINN the font Arial, Helvetica, or Sans-serif should not be used.
4. Any link texts shall not be red, and the wording shall strive to differ from the wording in the media house's editorial link texts. The wording “Read the case” is accepted e.g. not, as this wording is often used in editorial matters.

GDPR, data policy and measurements

Schibsted uses Xandr as an ad management system and it is Schibsted's measurements of ad impressions that are applicable and not other parties' tracking system. It is only possible to use Schibsted data in connection with advertising on Schibsted's services. It is not possible to use Schibsted- data to target or retarget Schibsted's users on other applications or services.

Read more about our data policy for advertisers

Read more about Schibsted's processing of GDPR, Data Policy and Measurements

Cancellation and relocation

Relocation presupposes that new dates are available and that we have available stock. Indent date can only be moved once:

  • Relocation earlier than 10 days before the promotion date: No extra charge
  • Cancellation later than 10 days before the promotion date: 25% must be paid
  • Cancellation later than 3 days before promotion date: 100% must be paid
  • Moving more than 30 days in advance is considered a cancellation and cancellation policy applies.