
WELCOME TO THE BREAKFAST SEMINAR
Employer branding and brand building – two sides of the same coin?
Why branding and employer branding must work together to attract the best talent.
The job market is changing – what does that mean for you as an employer? How can you attract and retain the best talent in a time of economic uncertainty?

March 26

08.30-10.00

Akersgata 55
TODAY'S AGENDA
Breakfast is ready from 08:30, the program starts at 0900

TORBJORN RØE ISAKSEN
Political Editor E24
State of the Union – Are better times ahead after years of high pricing and economic turmoil?

OVE CHRISTENSEN
Insight & Effects Manager
What makes an employer attractive to employees, and why are the organization's reputation and values becoming increasingly important in the competition for labor?

RENATE GJERALD
The Armed Forces
Strategic content marketing as a tool; the path to recruitment and strengthening employer brand.

STIAN SIMONSEN & MAGNUS KIRKAAAS GJERTSEN
Schibsted
How a coffee machine can recruit the country's best minds. Stian and Magnus share how a simple idea turned into a story that really hits home.
