{"id":16871,"date":"2023-03-13T16:41:58","date_gmt":"2023-03-13T15:41:58","guid":{"rendered":"https:\/\/schibstedforbusiness.com\/no\/?page_id=16871"},"modified":"2023-03-21T14:40:27","modified_gmt":"2023-03-21T13:40:27","slug":"logged-in-targeting","status":"publish","type":"page","link":"https:\/\/schibstedforbusiness.com\/no\/logged-in-targeting\/","title":{"rendered":"Schibsted Logged-in Targeting"},"content":{"rendered":"

[et_pb_section fb_built=»1″ custom_padding_last_edited=»on|desktop» admin_label=»Header» _builder_version=»4.16″ background_color=»#30588E» background_color_gradient_direction=»87deg» background_enable_image=»off» parallax=»on» min_height=»100px» custom_margin=»||-3px||false|false» custom_padding=»7vw||0vw||false|false» custom_padding_tablet=»100px||100px||true» custom_padding_phone=»||||true» bottom_divider_height=»35px» bottom_divider_flip=»horizontal» bottom_divider_arrangement=»above_content» bottom_divider_height_tablet=»150px» bottom_divider_height_phone=»110px» bottom_divider_height_last_edited=»on|phone» saved_tabs=»all» locked=»off» global_colors_info=»{}»][et_pb_row _builder_version=»4.16″ custom_margin=»-35px|auto||auto||» custom_padding=»9px||0px|||» global_colors_info=»{}»][et_pb_column type=»4_4″ _builder_version=»4.16″ custom_padding=»|||» global_colors_info=»{}» custom_padding__hover=»|||»][et_pb_image src=»https:\/\/schibstedforbusiness.com\/no\/wp-content\/uploads\/sites\/2\/2021\/11\/Schibsted-logo-500×100-1.png» alt=»Schibsted logo i Schibsted Match» title_text=»Schibsted Match» align=»center» _builder_version=»4.16″ _module_preset=»default» width=»29%» global_colors_info=»{}»][\/et_pb_image][et_pb_text _builder_version=»4.19.5″ _module_preset=»default» text_font=»||||||||» text_font_size=»16px» text_line_height=»1.8em» header_font=»|700|||||||» header_text_align=»center» header_font_size=»80px» header_line_height=»1.2em» header_3_font=»|700||on|||||» header_3_text_align=»center» header_3_text_color=»#ffffff» header_3_font_size=»24px» header_3_letter_spacing=»10px» header_3_line_height=»2em» text_orientation=»center» background_layout=»dark» module_alignment=»center» custom_margin=»-26px||||false|false» custom_padding=»0px||||false|false» header_font_size_tablet=»40px» header_font_size_phone=»32px» header_font_size_last_edited=»on|phone» header_3_font_size_tablet=»16px» header_3_font_size_phone=»14px» header_3_font_size_last_edited=»on|phone» header_3_letter_spacing_tablet=»5px» header_3_letter_spacing_phone=»» header_3_letter_spacing_last_edited=»on|tablet» locked=»off» global_colors_info=»{}»]<\/p>\n

LOGGED-IN TARGETING<\/h1>\n

[\/et_pb_text][et_pb_text _builder_version=»4.19.5″ text_font=»||||||||» text_font_size=»16px» text_line_height=»1.8em» header_font=»|700|||||||» header_text_align=»center» header_font_size=»80px» header_line_height=»1.2em» header_2_font_size=»24px» header_3_font=»|700||on|||||» header_3_text_align=»center» header_3_text_color=»#FFFFFF» header_3_font_size=»24px» header_3_letter_spacing=»10px» header_3_line_height=»1.3em» text_orientation=»center» background_layout=»dark» module_alignment=»center» custom_padding=»||0px|||» text_font_size_last_edited=»off|desktop» header_font_size_tablet=»40px» header_font_size_phone=»32px» header_font_size_last_edited=»on|phone» header_3_font_size_tablet=»16px» header_3_font_size_phone=»14px» header_3_font_size_last_edited=»on|phone» header_3_letter_spacing_tablet=»5px» header_3_letter_spacing_phone=»» header_3_letter_spacing_last_edited=»on|tablet» locked=»off» global_colors_info=»{}»]<\/p>\n

F\u00c5 BEDRE KONTROLL P\u00c5 HVEM OG HVOR MANGE DU N\u00c5R MED DIN KAMPANJE<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=»4.16″ _module_preset=»default» custom_padding=»21px||0px|||» global_colors_info=»{}»][et_pb_column type=»4_4″ _builder_version=»4.16″ _module_preset=»default» global_colors_info=»{}»][et_pb_image src=»https:\/\/schibstedforbusiness.com\/no\/wp-content\/uploads\/sites\/2\/2021\/11\/MatchArtboard-2-8-1.png» alt=»Schibsted Match inkluderer disse merkevarene: Bergens Tidende, Aftenposten, VG, Adressa, FINN, E24″ title_text=»Schibsted Match» _builder_version=»4.16″ _module_preset=»default» custom_margin=»2px|||||» custom_padding=»0px||0px|||» global_colors_info=»{}»][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=»1″ admin_label=»Featured Feature» _builder_version=»4.16″ min_height=»579px» custom_margin=»50px||0px||false|false» custom_padding=»0px||18px||false|false» global_colors_info=»{}»][et_pb_row column_structure=»1_2,1_2″ _builder_version=»4.16″ custom_padding=»2px||0px|||» global_colors_info=»{}»][et_pb_column type=»1_2″ _builder_version=»4.16″ custom_padding=»|||» global_colors_info=»{}» custom_padding__hover=»|||»][et_pb_text _builder_version=»4.19.5″ text_font=»||||||||» header_font=»||||||||» header_2_font=»SourceSansPro-SemiBold||||||||» header_2_text_color=»#494949″ header_2_font_size=»53px» header_2_letter_spacing=»2px» header_2_line_height=»1.3em» background_layout=»dark» header_2_font_size_tablet=»» header_2_font_size_phone=»28px» header_2_font_size_last_edited=»on|phone» global_colors_info=»{}»]<\/p>\n

Styring kun mot innloggede brukere<\/h2>\n

[\/et_pb_text][et_pb_divider color=»#FF716B» divider_weight=»4px» _builder_version=»4.16″ max_width=»80px» height=»4px» global_colors_info=»{}»][\/et_pb_divider][et_pb_text _builder_version=»4.19.5″ text_font=»||||||||» text_text_color=»#31312F» text_font_size=»16px» text_line_height=»2em» header_font=»||||||||» background_layout=»dark» global_colors_info=»{}»]<\/p>\n

I l\u00f8pet av en uke er 2,5 millioner innloggede brukere<\/strong> innom Schibsted sine siter. Dette gir god data-kvalitet og et fantastisk utgangspunkt for \u00e5 bygge dekning. Vi kan treffe og m\u00e5le effekten av v\u00e5re flater p\u00e5 faktiske mennesker, ikke unike brukere eller cookies, og kan samtidig s\u00f8rge for trygge prosesser rundt innsamling og oppbevaring av data.<\/p>\n

Trygt for deg som annons\u00f8r og for v\u00e5re brukere!<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=»1_2″ _builder_version=»4.16″ custom_padding=»|||» global_colors_info=»{}» custom_padding__hover=»|||»][et_pb_image src=»https:\/\/schibstedforbusiness.com\/no\/wp-content\/uploads\/sites\/2\/2023\/03\/Logged-in-targeting.png» title_text=»Logged-in targeting» _builder_version=»4.19.5″ _module_preset=»default» global_colors_info=»{}»][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=»1″ _builder_version=»4.16″ custom_margin=»|||» custom_padding=»0px|||||» global_colors_info=»{}»][et_pb_row column_structure=»1_2,1_2″ _builder_version=»4.19.5″ custom_width_px=»1440px» global_colors_info=»{}»][et_pb_column type=»1_2″ _builder_version=»4.16″ background_color=»#F8F6F5″ custom_padding=»|||» global_colors_info=»{}» custom_padding__hover=»|||»][et_pb_blurb title=»BEDRE FREKVENSSTYRING» image=»https:\/\/schibstedforbusiness.com\/no\/wp-content\/uploads\/sites\/2\/2023\/03\/frekvens95.png» _builder_version=»4.19.5″ header_font=»|700||on|||||» header_text_color=»#FF716B» header_font_size=»22px» header_letter_spacing=»2px» header_line_height=»1.8em» body_font=»||||||||» body_text_color=»#31312F» body_font_size=»16px» body_line_height=»1.8em» background_color=»#F8F6F5″ text_orientation=»center» background_layout=»dark» min_height=»477px» height=»477px» custom_margin=»||0px||false|false» custom_padding=»30px|16px|25px|16px||» animation_style=»fold» border_width_all=»6px» border_color_all=»RGBA(0,0,0,0)» locked=»off» global_colors_info=»{}»]Ved \u00e5 styre mot innloggede brukere vet du n\u00f8yaktig hvor mange unike personer du n\u00e5r ut til og hvor mange ganger man treffer hver enkelt. Styringen passer derfor godt for deg som \u00f8nsker mer presis frekvensstyring p\u00e5 dine kampanjer.
\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=»1_2″ _builder_version=»4.19.5″ _module_preset=»default» global_colors_info=»{}»][et_pb_blurb title=»MER PRESIS M\u00c5LGRUPPESTYRING» image=»https:\/\/schibstedforbusiness.com\/no\/wp-content\/uploads\/sites\/2\/2023\/03\/demografi-1.png» alt=»Schibsted Match baserer seg p\u00e5 innloggede brukere» _builder_version=»4.19.5″ header_font=»|700||on|||||» header_text_color=»#FF716B» header_font_size=»22px» header_letter_spacing=»2px» header_line_height=»1.8em» body_font=»||||||||» body_text_color=»#31312F» body_font_size=»16px» body_line_height=»1.8em» background_color=»#F8F6F5″ text_orientation=»center» background_layout=»dark» height=»477px» custom_margin=»||0px||false|false» custom_padding=»30px|16px|25px|16px||» animation_style=»fold» border_width_all=»6px» border_color_all=»RGBA(0,0,0,0)» locked=»off» global_colors_info=»{}»]Mange av de innloggede brukere p\u00e5 v\u00e5re siter har fylt inn personlig info som f.eks kj\u00f8nn og alder. Ved \u00e5 kun styre mot innloggede brukere f\u00e5r du derfor h\u00f8y treffsikkerhet og mer presis m\u00e5lstyring p\u00e5 disse parameterne i dine kampanjer.
\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=»1″ _builder_version=»4.19.5″ _module_preset=»default» global_colors_info=»{}»][et_pb_row column_structure=»1_2,1_2″ custom_padding_last_edited=»on|tablet» _builder_version=»4.19.5″ background_color=»#30588E» background_color_gradient_direction=»35deg» width=»100%» max_width=»100%» custom_margin=»|||» custom_margin_last_edited=»off|desktop» custom_padding=»50px|5%|50px|5%|true|true» custom_padding_tablet=»|40px||40px||true» custom_padding_phone=»» animation_style=»fold» animation_direction=»left» animation_duration=»1500ms» animation_intensity_fold=»10%» animation_starting_opacity=»100%» box_shadow_style=»preset3″ box_shadow_vertical=»-5px» box_shadow_blur=»34px» box_shadow_color=»#EAE5E0″ use_custom_width=»on» width_unit=»off» custom_width_percent=»100%» locked=»off» global_colors_info=»{}»][et_pb_column type=»1_2″ _builder_version=»4.16″ custom_padding=»|||» global_colors_info=»{}» custom_padding__hover=»|||»][et_pb_text _builder_version=»4.19.5″ text_font=»|600||on|||||» text_text_color=»#FFFFFF» text_letter_spacing=»1px» text_line_height=»1.8em» header_font=»||||||||» background_layout=»dark» locked=»off» global_colors_info=»{}»]Schibsteds \u00f8kosystem av innloggede brukere
\n[\/et_pb_text][et_pb_divider color=»#FF716B» divider_weight=»4px» _builder_version=»4.16″ max_width=»80px» height=»4px» global_colors_info=»{}»][\/et_pb_divider][et_pb_text _builder_version=»4.19.5″ text_font=»||||||||» text_text_color=»#FFFFFF» header_font=»||||||||» header_2_font=»SourceSansPro-SemiBold||||||||» header_2_text_color=»#494949″ header_2_font_size=»36px» header_2_letter_spacing=»2px» header_2_line_height=»1.3em» background_layout=»dark» header_2_font_size_tablet=»» header_2_font_size_phone=»28px» header_2_font_size_last_edited=»on|phone» global_colors_info=»{}»]<\/p>\n

45% av annonsevisningene p\u00e5 Schibsted idag blir vist til innloggede brukere<\/span><\/h2>\n

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N\u00e5 kun innloggere brukere med Logged-in Targeting<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=»1_2,1_2″ _builder_version=»4.16″ custom_padding=»9px|||||» custom_width_px=»1440px» global_colors_info=»{}»][et_pb_column type=»1_2″ _builder_version=»4.16″ background_color=»#F8F6F5″ custom_padding=»|||» global_colors_info=»{}» custom_padding__hover=»|||»][et_pb_blurb title=»DISTRIBUSJON» content_max_width=»422px» _builder_version=»4.19.5″ header_font=»|700||on|||||» header_text_color=»#FF716B» header_font_size=»22px» header_letter_spacing=»2px» header_line_height=»1.8em» body_font=»||||||||» body_text_color=»#31312F» body_font_size=»16px» body_line_height=»1.8em» background_color=»RGBA(0,0,0,0)» text_orientation=»center» background_layout=»dark» min_height=»176px» custom_margin=»2px||0px||false|false» custom_padding=»30px|16px|17px|16px||» animation_style=»fold» border_width_all=»6px» border_color_all=»RGBA(0,0,0,0)» global_colors_info=»{}»]<\/p>\n

Du kan booke styringen p\u00e5 desktop, mobil eller cross-device, p\u00e5 Schibsted Norge og Schibsted Nyhetsmedier.<\/p>\n

[\/et_pb_blurb][et_pb_button button_url=»https:\/\/schibstedforbusiness.com\/no\/oppmerksomhet\/» url_new_window=»on» button_text=»Les mer her» _builder_version=»4.19.5″ button_text_size=»15px» button_font=»SourceSansPro-Bold|700|||||||» custom_margin=»3px||38px||false|false» custom_margin_tablet=»3px||38px||false|false» custom_margin_phone=»3px||38px||false|false» custom_margin_last_edited=»on|desktop» custom_padding=»10px|74px|10px|74px|false|false» button_bg_color_last_edited=»off|desktop» button_letter_spacing_hover=»2px» locked=»off» global_colors_info=»{}» button_text_size__hover_enabled=»off» button_one_text_size__hover_enabled=»off» button_two_text_size__hover_enabled=»off» button_text_color__hover_enabled=»on|hover» button_one_text_color__hover_enabled=»off» button_two_text_color__hover_enabled=»off» button_border_width__hover_enabled=»off|desktop» button_one_border_width__hover_enabled=»off» button_two_border_width__hover_enabled=»off» button_border_color__hover_enabled=»on|hover» button_one_border_color__hover_enabled=»off» button_two_border_color__hover_enabled=»off» button_border_radius__hover_enabled=»off» button_one_border_radius__hover_enabled=»off» button_two_border_radius__hover_enabled=»off» button_letter_spacing__hover_enabled=»on» button_letter_spacing__hover=»0px» button_one_letter_spacing__hover_enabled=»off» button_two_letter_spacing__hover_enabled=»off» button_bg_color__hover_enabled=»off|desktop» button_one_bg_color__hover_enabled=»off» button_two_bg_color__hover_enabled=»off» button_text_color__hover=»#FFFFFF» button_bg_color__hover=»#186EF0″ button_border_width__hover=»0px» button_border_color__hover=»RGBA(0,0,0,0)»][\/et_pb_button][\/et_pb_column][et_pb_column type=»1_2″ _builder_version=»4.16″ custom_padding=»|||» global_colors_info=»{}» custom_padding__hover=»|||»][et_pb_blurb title=»PRISER» _builder_version=»4.19.5″ header_font=»|700||on|||||» header_text_color=»#FF716B» header_font_size=»22px» header_letter_spacing=»2px» header_line_height=»1.8em» body_font=»||||||||» body_text_color=»#31312F» body_font_size=»16px» body_line_height=»1.8em» background_color=»#F8F6F5″ text_orientation=»center» background_layout=»dark» min_height=»100px» height=»262px» custom_margin=»2px||0px||false|false» custom_padding=»30px|16px|41px|16px||» animation_style=»fold» border_width_all=»6px» border_color_all=»RGBA(0,0,0,0)» global_colors_info=»{}»]<\/p>\n

Styringen Logged-in Targeting kan kun kj\u00f8pes direkte<\/p>\n

Direkte p\u00e5slag: +45 CPM<\/strong><\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=»4.16″ _module_preset=»default» global_colors_info=»{}»][et_pb_column type=»4_4″ _builder_version=»4.16″ _module_preset=»default» global_colors_info=»{}»][et_pb_blurb content_max_width=»1100px» _builder_version=»4.16″ header_font=»|700||on|||||» header_text_color=»#FF716B» header_font_size=»22px» header_letter_spacing=»2px» header_line_height=»1.8em» body_font=»||||||||» body_text_color=»#31312F» body_font_size=»16px» body_line_height=»1.8em» body_link_font=»||||on||||» body_link_text_color=»#31312F» background_color=»RGBA(0,0,0,0)» text_orientation=»center» background_layout=»dark» min_height=»100px» custom_margin=»2px||1px||false|false» custom_padding=»||0px||false|false» animation_style=»fold» border_width_all=»6px» border_color_all=»RGBA(0,0,0,0)» locked=»off» global_colors_info=»{}»]For mer informasjon kan du ta kontakt med din kunder\u00e5dgiver eller sende oss en foresp\u00f8rsel her >><\/a>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=»1″ _builder_version=»4.16″ _module_preset=»default» background_color=»#F8F6F5″ global_colors_info=»{}»][et_pb_row _builder_version=»4.16″ _module_preset=»default» global_colors_info=»{}»][et_pb_column type=»4_4″ _builder_version=»4.16″ _module_preset=»default» global_colors_info=»{}»][et_pb_text content_last_edited=»off|desktop» _builder_version=»4.16″ _module_preset=»default» text_font=»SourceSansPro-Regular||||||||» text_text_color=»#494949″ text_line_height=»1.4em» link_font=»SourceSansPro-Regular||||on|||#186EF0|» link_text_color=»#186EF0″ header_3_font=»SourceSansPro-SemiBold|700|||||||» header_3_text_color=»#494949″ header_3_font_size=»34px» header_3_line_height=»1.3em» custom_margin=»||5px||false|false» custom_margin_tablet=»|0px|||false|false» custom_margin_phone=»||-10px||false|false» custom_margin_last_edited=»on|tablet» custom_padding=»|40px|||false|false» custom_padding_tablet=»|0px|||false|false» custom_padding_phone=»|0px|||false|false» custom_padding_last_edited=»on|tablet» header_3_font_size_tablet=»» header_3_font_size_phone=»28px» header_3_font_size_last_edited=»on|phone» locked=»off» global_colors_info=»{}»]<\/p>\n

Fremtidens produkter baserer seg p\u00e5 1.parts-data og kontekst<\/b><\/h3>\n

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Schibsted Match<\/h3>\n

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Tar du steget \u00e5 kombinerer kundeinformasjonen du besitter med Schibsteds f\u00f8rstepartsdata, f\u00e5r du en match selv Tinder vil v\u00e6re misunnelig p\u00e5.<\/p>\n

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Les mer >><\/a><\/p>\n

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Schibsteds datam\u00e5lgrupper<\/h3>\n

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Schibsted har det st\u00f8rste norske innloggede \u00f8kosystemet og et fantastisk grunnlag for m\u00e5lstyring basert p\u00e5 1.parts-data.<\/p>\n

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Les mer >><\/a><\/p>\n

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Kontekstuell annonsering<\/h3>\n

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Bruk kontekst for \u00e5 n\u00e5 brukere i rett modus – de som allerede leser relevant innhold for budskapet ditt<\/p>\n

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Les mer >><\/a><\/p>\n

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Logged-in Targeting<\/h3>\n

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Ved \u00e5\u00a0 styre din kampanje mot kun innloggede brukere f\u00e5r du bedre kontroll p\u00e5 hvor mange du n\u00e5r, hvor mange ganger og hvem de er!<\/p>\n

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Les mer >><\/a><\/p>\n

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LOGGED-IN TARGETING F\u00c5 BEDRE KONTROLL P\u00c5 HVEM OG HVOR MANGE DU N\u00c5R MED DIN KAMPANJEStyring kun mot innloggede brukere I l\u00f8pet av en uke er 2,5 millioner innloggede brukere innom Schibsted sine siter. Dette gir god data-kvalitet og et fantastisk utgangspunkt for \u00e5 bygge dekning. Vi kan treffe og m\u00e5le effekten av v\u00e5re flater p\u00e5 […]<\/p>\n","protected":false},"author":29,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"yoast_head":"\nSchibsted Logged-in Targeting - N\u00e5 kun innloggede brukere<\/title>\n<meta name=\"description\" content=\"Med Schibsted Logged-in Targeting f\u00e5r du bedre kontroll p\u00e5 frekvens- og m\u00e5lgruppestyring p\u00e5 dine kampanjer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/schibstedforbusiness.com\/no\/logged-in-targeting\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Schibsted Logged-in Targeting - N\u00e5 kun innloggede brukere\" \/>\n<meta property=\"og:description\" content=\"Med Schibsted Logged-in Targeting f\u00e5r du bedre kontroll p\u00e5 frekvens- og m\u00e5lgruppestyring p\u00e5 dine kampanjer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/schibstedforbusiness.com\/no\/logged-in-targeting\/\" \/>\n<meta property=\"og:site_name\" content=\"Schibsted for Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SchibstedGroup\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-21T13:40:27+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@schibstedgroup\" \/>\n<meta name=\"twitter:label1\" content=\"Ansl. lesetid\" \/>\n\t<meta name=\"twitter:data1\" content=\"19 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/schibstedforbusiness.com\/no\/logged-in-targeting\/\",\"url\":\"https:\/\/schibstedforbusiness.com\/no\/logged-in-targeting\/\",\"name\":\"Schibsted Logged-in Targeting - 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