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Display specifications

To ensure that your ad works optimally and to avoid design issues, it's important to follow the specifications of each ad placement. In this guide you will find an overview of goals, file sizes, character specifications and recommendations.

Specifications

How to deliver display material to us

Delivery deadline: 3 working days before publication, no later than 12.00

Send the material to traffic@schibsted.no
Feel free to put your contact person in Schibsted on the copy
Include booking number and start date in the subject field

Cancellation and relocation

Relocation presupposes that new dates are available and that we have available stock. Indent date can only be moved once:

  • Relocation earlier than 10 days before the promotion date: No extra charge
  • Cancellation later than 10 days before the promotion date: 25% must be paid
  • Cancellation later than 3 days before promotion date: 100% must be paid
  • Moving more than 30 days in advance is considered a cancellation and cancellation policy applies.
Board specifications
Standard size 320 × 250 px
Other allowable sizes 300 × 250 px
Device Mobile
File size Max 150 kB
File format JPG, PNG, GIF, HTML5 or third-party tag 
HTML5 We use the INMA HTML standard, click here for specification . NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
Cross-device Both formats must be supplied: desktop 580x400 and mobile 320x250
Netboard specifications
Standard size 580 × 400 px
Other allowable sizes 580 × 500 px
Device Desktop, Tablet
File size Max 150 kB
File format GIF, HTML5, JPG, PNG or third-party tag
HTML5 We rely on the INMA HTML standard, click here for specification. NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
Cross-device Both formats must be supplied: desktop 580x400 and mobile 320x250
Full screen specifications
Size 1920 × 1080 px
 

NB! This product has the same crative size for both desktop and mobile. If you book a cross-device product, you have two options:

1. Send two creatives, one customized safe zone for mobile, and one for desktop. This is to maximize the use of the extra space on desktop compared to mobile. 

2. Use a third-party provider that is able to adapt a creative to two different safe zones. Madington, Artworks and Seenthis are examples of third-party providers that offer such customization.

Safe Zone desktop 1400x940 px
 
Safe Zone mobile 528x940 px
 
Device Desktop, Mobile
File format JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis, Bannerflow, Madington or Adnami.
 

If material is sent as a third-party tag, the tag must be responsive.

Full specifications for Adnami can be found here.

File size Max 360 kB
Board XL specifications
Size 320 × 400 px
Device Mobile
File format JPG, PNG, GIF, HTML5 or third-party tag through AdForm, DV360 or SeenThis
HTML5 We rely on the INMA HTML standard, click here for specification. NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
File size Max 150 kB
Topboard specifications
Standard size 980 × 150 px
Other allowable sizes 980×300 px (does not apply to Schibsted Norway or TVGuide)
Device Desktop, tablet
File format JPG, PNG, GIF, HTML or third-party tag through AdForm, DV360 or SeenThis
HTML5 We rely on the INMA HTML standard, click here for specification. NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
File size Max 150 kB
Horseshoe specifications
Standard sizes  180 × 700 px (x2) + 1010 × 150 px
Other allowable sizes 1010×300 px (does not apply to FINN and Schibsted Norway)
Device Desktop
File format JPG, PNG, GIF, HTML or third-party tag through AdForm, DV360 or SeenThis
HTML5 We rely on the INMA HTML standard, click here for specification. NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
File size  150 kB per pc. Maximum 450 kB in total for all three formats
Video For the sake of the user experience on our sites, video/animations in the page format (Skyscraper) are only allowed in a maximum of half the format.
Brandboard specifications
Standard size 980 × 600 px
Other allowable sizes 980 × 300 px + 980 × 500 px
Device Desktop
File format JPG, PNG, GIF, HTML5 or third-party tag
HTML5 We rely on the INMA HTML standard, click here for specification. NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
File size 250 kB
Wallpaper specifications
Standard sizes 180 × 700 px (x2) + 1010 × 150 px + 1920 × 1300 px
Other allowable sizes 1010×300 px (does not apply to FINN and Schibsted Norway)
Device Desktop
File format Wallpaper (1920 × 1300 px) JPG. Top and pages can be JPG, PNG, GIF, HTML or third-party tag
HTML5 We rely on the INMA HTML standard, click here for specification. NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
File size 600 kB
Video For the sake of the user experience on our sites, video/animations in the page format (Skyscraper) are only allowed in a maximum of half the format.
Skyscraper specifications
Standard size 180 × 500 px
Other allowable sizes 180 × 700 px + 160 × 600 px + 300 × 600 px
Device Desktop
File format JPG, PNG, GIF, HTML5 or third-party tag
HTML5 We rely on the INMA HTML standard, click here for specification. NB! We do not allow "console.log(" statements to be embedded in the code, as this can slow down our pages and break debugging processes on the sites. "console.log(" must therefore be removed from the code before submitting the material.
File size 150 kB
Video For the sake of the user experience on our sites, video/animations in the page format (Skyscraper) are only allowed in a maximum of half the format.
App Advertising Specifications
Logo size Minimum 150 x 150px, Max 300 x 300px
Device Mobile
File format JPG, PNG
Text Advertiser or app name
Title: max 20 characters
Bread title: max 65 characters
URL Two URLs must be provided:
one for use when clicking on IOS and one for use when clicking on Android