Home / Specifications / Native

Specifications for
Native ads

To ensure that your ad works optimally and to avoid design issues, it's important to follow the specifications of each ad placement. In this guide you will find an overview of goals, file sizes, character specifications and recommendations.

A maximum of 5 natives are allowed per campaign.

Specifications

How to deliver native ads to us

Delivery deadline: 3 working days before publication, no later than 12.00
For sponsorships, there are 5 working days before publication.

Send the material to traffic@schibsted.no

  • Please follow the ad specifications below carefully.
  • For Native Ads and Native Ads CPC, you should include this form
  • Put your contact person in Schibsted on copy
  • Include the booking number and start date of the campaign in the subject field
Cancellation and relocation

Relocation presupposes that new dates are available, and places must be available. The indentation date can only be moved once.

  • Relocation earlier than 10 days before the promotion date: No extra charge.
  • Cancellation later than 10 days before the promotion date: 25% must be paid.
  • Cancellation later than 3 days before promotion date: 100% must be paid.
  • Moving more than 30 days in advance is considered a cancellation and cancellation policy applies.
  • For WEBTV, separate deadlines apply, see specification for video.
Native Ads Specifications

Ad elements to be delivered for Native Ads and Native Ads CPC.
Schibsted's ad server will optimize delivery based on click-through rate.

Fill in the Native Ads Creative Template: This form

Advertiser
Advertiser name, maximum 50 characters

Picture:
Image format: 1200 x 627 px NB! Text in the image is not permitted, with the exception of statutory calculation examples for credit cards or loans to the private market. Images with non-permitted text will be rejected.

Logo
1×1 ratio
jpg or png
Minimum 150 x 150 pixels
Max 300 x 300 pixels
Max 50 kb

URL
Landing page URL

Title
Ad text, 50 characters or fewer